Kevin O’Connell

Executive summary

Kevin is a Partner in Grant Thornton’s Business Consulting practice. His experience spans both industry and consulting roles, including nearly 20 years as a Chief Marketing Officer and more than 15 years consulting experience.

Kevin has extensive experience analyzing customer markets and developing strategies for growth. He has developed groundbreaking insights into consumer purchase and frequency patterns and is a frequent speaker on consumer behavior, brand strategy, and loyalty strategy.

Kevin’s experience includes market and customer analytics, brand and marketing strategy, customer segmentation, channel strategy, ecommerce, digital marketing, pricing design, media strategy, and market research.

His industry experience spans Life Sciences, Specialty Pharmacy, Hospitality, Retail, CPG, and Wholesale Distribution.

Community involvement

• Eastern Area Adult Services, Board Treasurer, 2014-present
• YMCA of Greater Pittsburgh, Board Member, 2007-2021

Education

• University of Notre Dame
  • BBA in Information Technology
• Northwestern University – Kellogg School of Management
  • Kellogg Executive Scholar in Marketing and Sales Management