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Better voice cloning exposes new risks

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The future of work? Culture is core FTC to Explore the Promises and Potential Abuses of Voice Cloning Technology
NextGov, November 5, 2019

“Advances in artificial intelligence and text-to-speech synthesis have allowed researchers to create a near-perfect voice clone with less than a five second recording of a person’s voice,” Federal Trade Commission (FTC) officials recently noted. As the agency charged with protecting consumers, the FTC further said that voice cloning could lead to some very convincing frauds. For instance, it could soon enhance the phishing scams where someone posing as a corporate representative or vendor calls to request a transfer of funds.

Grant Thornton’s View Debbie Newman
Deborah Newman
National Leader,
Entertainment Industry
When technology advances, so do its risks. The trick is to stay ahead with better risk mitigation. As companies and consumers are exposed to the risks that come along with better voice cloning, they need to adapt their defenses. For example, businesses may need to enhance their authentication and approvals for wire payment requests, or for configuring accounts and vendors. Even families might need to adopt a common “password” or other means of protecting against scam communications.

The key is awareness and education. This article does a great job of opening our eyes to some of the potential risks. In our work and as a society, we are so busy – and at the same time, technology advances at lightning speed. That creates the danger that we are simply too busy to notice new threats. Technology pirates count on this dynamic, which makes us more vulnerable than ever to technology-driven scams.